The main features of the coffee house "Cantata"
To the consumer of the XXI century. 120 types of coffee are known and no less varieties of tea - drinks that have long been loved by millions of people. You can buy them both in markets and supermarkets, as well as in specialized markets, incl. online. These galleries include Cantata, a tea, dessert and coffee shop in Russia. The range of products allows you to find a suitable taste for both women and men for yourself or as a gift.
General information about the store "Cantata"
Cantata is a network of tea and coffee galleries offering the best varieties from all over the world. Cantata is an option for lovers of handmade sweets and invigorating drinks. The network has a twenty-year history of formation and development, constantly improving corporate ethics and increasing care for guests.
History of origin and development of the company The company was founded in 2000, although the starting point was the opening of the first Cantata counter in 2001. The gallery appeared in the Global City shopping center in Moscow near the Yuzhnaya metro station. The very name - "Coffee Cantata" - was inspired by the work of the same name by the great composer Johann Sebastian Bach.
In 2004-2006. 12 more points were opened in Moscow and 11 in the Northern capital - St. Petersburg. In 2005-2008. franchise stores were created in Vladivostok, Krasnodar, Ryazan and 25 more cities in Russia.
The chain opened its own factory for the production of handmade sweets and chocolate in 2012. In the same year, the company was renamed Cantata, a gallery of flavors. how to extract onion juice
For 2020, the company has 280 own and franchised outlets throughout the country. The company occupies a leading position in the segment.
On the official website of the online store, everyone can purchase their favorite gallery product by ordering delivery.
Mission and values The mission of the company is educational. It manifests itself in consumer awareness of a new level of product quality. The company educates customers, teaches guests to be gourmets. Customers receive information about products, preparation methods, useful properties and benefits of teas and types of beans. This part of the outreach activity is aimed at guests.
Real professionals work in the "Cantata" store. The second side is focused on network employees. In the company, employees learn and share knowledge with newcomers, become advanced professionals.
The third side of the mission of education is about the governance system. Managers are guided by the principles of continuous development, improving the company. A group of values is being built in which each employee strives for further improvement.
The fourth facet of enlightenment is the development of entrepreneurship.
"Cantata" applies theoretical knowledge in practice, strives for prosperity and stability.
Assortment of goods The chain stores offer over 230 varieties of tea: green, black, white, fruit and herbal. Coffee is presented in a variety of flavors - 10 varieties of drink from all over the world. The company specializes in handmade sweets, represented by 80 types of confectionery. In the taste galleries you will find chocolates, oils, pastes, accessories for the competent use and storage of drinks.
Tea The Tea Cantata offers 230 types of classic and flavored teas, herbal blends and teas with added fruits.
For example, the chain offers blends with candied fruits or superfoods - goji berries, granola, etc. Such teas have a rich taste and contain components useful for the human body.
For lovers of brewing, the chain offers silk bags of the Cantata trademark, inside which are the same loose tea leaves as in bulk.
Tea and coffee in "Cantata" is always offered in huge quantities. Coffee Presented in the network by varieties from all over the world and different degrees of roasting: from light to dark. In addition to the classic types of beans, shops offer flavored types, for example, with wedge syrup or caramel. If you like the taste of the drink, but caffeine is prohibited for medical reasons, choose Decaf .
For brewing coffee in a mug, instant - medium-roasted arabica is suitable. The production uses freeze-drying technology, which preserves the characteristics of the drink. This makes it possible to enjoy the aroma of coffee with additives, avoiding the complicated brewing process.
And for the owners of the Nescafe Dolce Gusto and Nespresso models, capsules are sold with classic or flavored coffee, which does not differ from countertop coffee in taste and properties.
When choosing grains, it is important to consider the correct grind. The taste and strength of the finished drink, the method of preparation, depend on this.
For example, a fine grind is suitable for brewing coffee in a mug or brewing in a Turk, a coarse grind for a French press, and a medium grind for coffee machines. Ask to grind the grains upon purchase.
Sweets In addition to drinks, the network offers an assortment of desserts and sweets:
candies; chocolate; marmalade; candied fruit; honey, cream honey, honey balm; marzipan; truffles; cream caramel; nut butters; jam. Desserts are made from natural ingredients.
Gift sets Cantata Present professionally assembled sets for a holiday to your loved one. They can be in the form of bouquets or packed boxes and baskets. The offer consists of both ready-made sets of coffee, tea and sweets, as well as self-assembled according to your preferences.
In "Cantata" you can always buy a good gift for a loved one. As a gift, you can choose a certificate to the stores of the "Cantata" chain, as well as Oil & Vinegar in the amount of 500 to 20,000 rubles.
Promotions and discounts for clients For guests of the gallery, promotions and sales are often held, the terms and conditions of which can be found in stores and on the company's official website. Some promotions are permanent. For example, when you purchase a Kantata Coffee Gift Set, you will receive an unlimited 10% discount coupon for a product from the assortment.
A cumulative discount program is constantly working in "Cantata". After purchasing goods in the amount of 1,500 rubles. the client receives a 5% discount. With further purchases, guests accumulate bonuses, increasing the discount level to 20%.
For purchases in the online store, apply special promotional codes for a discount / free shipping.
Service service Service is the pride of the company. Consultants will advise and help you choose the option of grains, leaves and desserts.
Cantata employs professionals who are constantly getting better, looking for options for an unforgettable purchase for guests.
The nuances of the online store For the convenience of customers, "Cantata" has created an online store. The online catalog presents the chain's products, prices, and product history. Make an order through the website, order a gift with delivery to the addressee, or choose a postcard that will delight a loved one.
The products are accompanied by illustrations and vivid descriptions of taste. Online consultants help you navigate the site and choose the right products.
Delivery in Russia works seven days a week as a courier service, as well as to pick-up points and automated checkpoints.
When booking from Thursday to Sunday, guests are provided with free delivery for orders over 1,000 rubles.
Payment is made by the buyer's card, in cash and on the website. Money can be transferred online using bank cards.
Features of the franchise The franchise has 140 stores. The total amount of the opening is 2.7-3.7 million rubles. with a mandatory deposit from 500 thousand to 1 million
The Cantata franchise gives you the opportunity to join the network of tea, coffee and sweets stores. The constituent parts of the franchise are:
Creation and development of signs, showcases, general view of the gallery. Discussion of the product range and managerial behavior with a personal manager. Control over the stages of opening a retail outlet. 100% refund of the entrance fee in case of non-repayment of the point within a 3-year period, subject to the agreements and advice. Training and support When opening a franchise, they receive initial theory training and practical training in operating stores. After professional training, final certification is carried out.
The manager gets access to trainings and seminars. The franchise is provided with ongoing support, consultation on aspects of work, recommendations for the selection and approval of retail locations.
The first year is accompanied by a forecast of sales and expenses, and a return on investment.
Requirements for buyers 3 requirements for buying a franchise:
an initial fee; willingness to abide by the principles of the firm; partner passing educational courses and preparatory practice. Room requirements Requirements are put forward for the placement of new stores:
In the shopping center and at points on the street, the area of the premises should be from 20 to 40 sq. m. It is necessary to connect an air conditioner and ventilation with a capacity of at least 3.5 kW for correct operation. Customer reviews of the store "Cantata" Andrey Kozhukhov, 34 years old, Rostov-on-Don
The case when you understand what real tea is. It's such a thrill, especially the Power of China!
Fedor Tolubeev, 28 years old, Voronezh
Lovely staff and great assortment. Here is the best tea in Voronezh. Here they will show you everything and tell you about the tea, inform you about the expected promotions and discounts, conveniently pack the purchased items. A wonderful set of accompanying sweets.
Maria Babkina, 20 years old, Dolgoprudny
It is always cozy in stores, eyes run up a little from the assortment. The girls who helped us with the choice were friendly and did their job well. The sets offered in this store are original, beautifully designed and will be a good gift for relatives, friends, teachers. I also liked using the services of the online store. Fast and free delivery is conducive to repeat your order.
For almost 20 years of its activity, "Cantata" has come a long way towards creating hundreds of galleries in Russia and abroad (in Armenia, Latvia, France, Belgium and Cyprus). Here you will find the highest quality tea, coffee and sweets for every taste.